A secret speakeasy in London’s Chinatown.

 

The Compound Group were engaged to take Opium Cocktail & Dim Sum Parlour from an idea, to a profitable business. We led a diverse range of creative, strategic and commercial deliverables, then oversaw operations for the first two years of trading. Opium immediately solidified itself in the global cocktail bar scene as a must-visit ‘institution’ due to the unique concept, the quality of the food and drinks, the ambience, the customer experience, the ambience, and even the doorman.

The World’s 50 Best Bars is the drinking establishment equivalent to the Michelin Guide. Opium Cocktail & Dim Sum Parlour received its nomination within the first year of operation.

Key Services

Concept Development. Branding & Identity. Creative Direction. NPD. R&D. Design & Build. Strategic Marketing. PR Direction. Content Strategy. Commercial Optimisation. Project Direction. Strategic Partnerships. Food & Beverage Direction. Operations Direction.

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